New GM for Wall Street Journal Digital Network: Thomson Reuters’ Alisa Bowen

The Wall Street Journal Digital Network has a new general manager: Former Thomson Reuters senior vice president and head of business operations for Reuters Media Alisa Bowen will now oversee strategy, development, and operations for Dow Jones-owned properties including WSJ.com, Barrons.com, MarketWatch, SmartMoney.com, AllThingsD, and their mobile applications.

Bowen spent 10 years with Thomson Reuters, also serving as global head of consumer publishing, head of global product development, general manager of Reuters.com, business analyst, and media strategist.

Dow Jones president Todd Larsen said:

We have a large, fast-growing digital business with high expectations for continued growth. Alisa has the background and skill to expand the digital potential of our current brands and to continue to pioneer new products and platforms to help us achieve our goals.

Bowen added:

Dow Jones and the Journal have been the news industry’s clear leaders in creating a digital business that is compelling and sustainable. This is an opportunity to extend that lead by creating new and dynamic experiences for readers who rely on the trust and authority of Dow Jones and the Journal.

Related Stories
Mediabistro Course

Instagram Marketing

Instagram MarketingStarting October 27, learn how to gain likes and followers on one of the most popular social media platforms! In this course, you'll learn how to develop an Instagram strategy that will make your profile stand out and gain new followers, tell a brand story through photos, and use your Instagram profile to drive your sales and business objectives. Register now!