New Media Index: Bloggers Tell TSA Not to Touch Their Junk; Twitter Mostly Mashable

The new security measures implemented by the Transportation Security Administration dominated the list of news links shared by bloggers during the week of Nov. 22-26, while Mashable accounted for four of the five most-Tweeted news links, and the most-watched news and politics video on YouTube was a clip of a collision during an AC Milan soccer match, according to the Pew Research Center’s Project for Excellence in Journalism’s New Media Index.

A total of 54 percent of news links shared by bloggers were related to the controversy over the TSA measures — don’t touch my junk, bro — and it was followed by: Formula 1 racing, at 18 percent; British police, at 13 percent; a column in The Washington Post by former President Jimmy Carter about how the United States should handle relations with North Korea, at 4 percent; and also at 4 percent, news that Velma Hart — the woman who gained national attention at a September forum for telling President Barack Obama that she was exhausted defending him — lost her job due to financial cutbacks at the nonprofit organization where she worked.

The TSA brouhaha was the only non-Mashable entry in the top five news links shared by Twitter, coming in fourth at 9 percent. The most-Tweeted link was a report from the social-media news blog about ways people can use social media to enhance events and conferences, at 16 percent. It was followed by: a list of iPhone camera accessories, at 13 percent; a report on Rupert Murdoch‘s The Daily iPad-only news publication, at 12 percent; and, in fifth place, at 7 percent, two Twitter stories — one on its analytics service, and the other an interview with creative director Doug Bowman.

The AC Milan crash was followed on the list of most-viewed news and politics videos on YouTube by: an animated poke at the TSA controversy by Taiwan-based Next Media Animation; pundits on Fox News Watch sharing jokes about Sarah Palin‘s new TV show during a commercial break; the Nov. 16 installment of The Philip DeFranco Show; and a video from comedy group Die Aussenseiter.

Related Stories
Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts!  Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!