One Day Only: 25 Percent Discount on Understanding Search and Online Marketing, Other MB Learn Offerings

SpaFinder search-engine-optimization and social-media manager Gracey Newman will lead a course for WebNewser parent mediabistro.com‘s MB Learn initiative, Understanding Search and Online Marketing: How to Drive Traffic and Optimize Sites Through SEO, Social Media, and Blog Outreach, for six Wednesdays starting Nov. 3 and running through Dec. 15, three hours each Wednesday (6:45 p.m.-9:45 p.m.) in the Midtown East neighborhood of Manhattan, and students who sign up today (Monday, Nov. 1) will be eligible for a 25 percent discount off this course or any other online or in-person course, workshop, or seminar.

Understanding Search and Online Marketing will cover topics including: optimizing blogs or Web sites for search engines; writing good content for the major social news-aggregation platforms; determining the most important factors of search rankings; reporting on Web traffic and keeping Web site code clean; reaching out to bloggers and other Webmasters to have them link to your site; and managing SEO and social-media projects.

Understanding Search and Online Marketing also counts toward the Mediabistro Digital Journalism Certificate.

Related Stories
Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content! Sign-up before November 10 to get $50 OFF with early bird pricing. Register now!