Is Open-Source Cooking Poised to Take Off?

facebook, github, twitter, pinterest, social media, social networks, recipesFork the Cookbook has launched a Github for chefs, where users share their adjustments to others’ recipes.

Software developers use the term “fork” to describe different customization branches that develop from the same open-source code. In a clever pun, Fork the Cookbook takes this idea and applies it to recipe-sharing, a popular use of Web publishing and sharing tools.

The company describes its project as the “digital equivalent of margin scribbling.”

Fork the Cookbook isn’t the first startup to allow users to annotate content on the Web for their own use, but it has found a fitting vertical in which to do so.

Users who fork a recipe can easily share it to Facebook, Twitter or Google+. One has to assume Pinterest integration will come soon.

The site launched quietly in mid-January and a redesign launched earlier this week. Fork the Cookbook came about as a pivot of a dinner-party social network of sorts. A participant in one of the dinner parties suggested that there be a way to socialize after the dinner.

The Sydney, Australia-based team promises a search feature next. Use of the site is currently free, and the company says it’s considering revenue-share models with recipe-posters.

Related Stories
Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!