Screampix to Terrorize YouTube with the First Paid Horror Channel

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YouTube’s first paid subscription channel to focus exclusively on the horror genre, SCREAMPIX must be written in all caps because the collection of full-length movies the channel contains is so terrifying that it has to be kept behind a paywall for safety. The channel is one example of what paid channels can offer viewers that a free channel can’t, as these movies will run in their entirety with no commercials and the channel itself contains a good browsing tool with reviews, descriptions, and suggestions of movies to watch.

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Social Media’s Role in the Future of Investing [Infographic]

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In April, the Securities and Exchange Commission ruled that companies can use social media to disclose business information instead of sending a press release as long as the investors have been notified in advance. Marketwired commissioned research to see how Wall Street would react to the news and discovered that 70 percent of investors under 40 believe the ruling is beneficial. In addition, 60 percent of these younger investors use social media to make decisions. This infographic has the details.

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Social Media Newsfeed: Google Announcements | Amy’s Baking Co.

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Google’s Big Push to Own Social Starts Now (CNET)
Nearly two years after the launch of Google+, Google’s social strategy looks like less of a joke and more of a calculated maneuver to make its social network the underlying fabric that weaves together relationships spread across desktop and mobile, Android and iOS. Wednesday, at its annual Google I/O developer conference in San Francisco, the search company announced 41 new features for its Google+ social network, including a Pinterest-like look, auto-generated related hashtags, “Awesome” photo options, and a streamlined messaging experience.

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NCM Partners with Twitter and Foursquare to Bring Social Advertising to Moviegoers

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“You used to have to sneak sex into advertising,” said comedian Colin Quinn. “Now you have to sneak advertising into sex.” Speaking at NCM’s cinema upfront presentation in New York City today, he noted that messaging apps like Snapchat might not be the right place for an ad, but the presentation that followed showed more appropriate ways for brands to join the conversations that play out publicly on social media sites. NCM Media Networks today announced a partnership with Foursquare and Twitter that will bring marketers on the big screen into the conversations on the small screen.

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