YouTube video courtesy of pictranslator
PicTranslator 1.0 (iTunes App Store) is a $1.99 iPhone app with an interesting premise. It can translate European written language in the real world from one language to your native language by capturing the image with the iPhone’s camera and then presenting a translation to you. Additional languages can be purchased in-app for 99 cents each or an “All Language Pack” for $1.99.
PicTranslator (Product site)





Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our 




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