PlasMedia Mobile Launches SMB Campaign Creator

PlasMedia_Mobile.jpg

PlasMedia Mobile has launched “Coupon Envy”, a web interface that allows small to medium sized local businesses create and manage mobile marketing campaigns. The company’s press release is heavy on fluff and light on specifics, but apparently the service provides basic reporting and response rate tracking, starting at $17 per week for 2500 text messages per month.

PlasMedia Mobile can’t possibly be pleased with their timing, now that Verizon has decided to kick in a three-cent-per-message charge, which dramatically alters the pricing structure for their new service. Nonetheless, if you’re a small retailer looking to dip your toe in mobile waters, here’s one new option.

Related Stories
Mediabistro Course

Pinterest Marketing

Pinterest MarketingPin your way to a wider audience! Starting December 1, work with the VP of Marketing at SheKnows to learn how to leverage Pinterest for your brand. In this course, you'll learn how to create a Pinterest Playbook to develop and measure your marketing strategy, grow a follower base, run an effective contest, and stay updated on the best practices for this platform. Register now!