Traffic at nymag.com during Fashion Week was up 22% over February 2008. The site drew 3 million page views over 5 days of the Bryant Park shows. The site benefited from a Kate Moss slideshow by photographer Bert Stern. The site saw 23.8 million page views for the full fashion week (Feb. 13 – 20), up from 19.5 million during the comparable period a year ago.

Nymag.com averages 54 million page views each month, and the Fashion Week spike is expected to result in a total of 65 million page views for the month of February, up from 56 million in January 2009.

The site also introduced a Twitter feed for its fashion blog The Cut.