Rescue of Chilean Miners Also Boosts, CNN Mobile

The ongoing rescue of the trapped miners from the northern Atacama desert in Chile is also resulting in a feel-good story at, as data from Omniture SiteCatalyst and Bango showed strong results. said it served more than 3 million live video streams related to the miners’ rescue, boosting it to a 2,700 percent increase over its daily average from the prior four weeks. Traffic Wednesday through 3 p.m. ET was nearly double that of a typical day, at 4 million page views. And breaking news blog This Just In totaled 1.3 million page views Tuesday, up 123 percent compared with its daily average for the prior four weeks, and 2.6 million through 3 p.m. Wednesday, up 345 percent.

Switching gears to mobile, CNN app downloads in the United States were up 250 percent versus the daily average Tuesday, and on-demand video starts on CNN’s mobile site were up more than 50 percent compared with the same-day average for the past four weeks.

Related Stories
Mediabistro Course

Creative Social Branding

Creative Social BrandingLearn how to create social buzz for your brand! Starting November 24, the VP of content strategy at DBA will teach you how to speak and write to different audiences on social platforms, identify and engage with current trends and influencers, and build an excellent social strategy to amplify your numbers and rate engagement. Register now!