Hi AppNewser readers - we're now a part of Mediabistro's SocialTimes.com. For more great App news, reviews, guides and tips, head over to InsideMobileApps.

Sesame Workshop Launches eBook Subscription Plan


Sesame Workshop and Impelsys have teamed up to build the brand new Sesame Street eBookstore. For an annual subscription fee of $39.99, parents and children can have unlimited access to more than 100 Sesame Street eBooks.

Until July 4, 2010, the yearly subscription rate is offered at a special $24.99 rate. Books include: Elmo’s ABC Book and Grover’s Guide to Good Eating. The company has developed simple eBooks, narrated audio eBooks with music and sounds, and a number of animated and interactive titles. The books are categorized into 19 subject areas including: “letters, numbers, counting, colors, and cultural appreciation.” A rotating cast of five eBooks will be available for free at this site.

Scott Chambers, the senior VP of worldwide media distribution at Sesame Workshop, commented: “There is a new generation of readers that is moving toward electronic devices in order to access news, information and books, and we want to deliver our content to young readers in the formats they are engaging with on a daily basis … the debut of the eBookstore is an important step forward in bringing our 40-year library of children’s books to the next generation of young readers.”

Related Stories
Mediabistro Course

Pinterest Marketing

Pinterest MarketingPinterest isn't just for wedding boards! Starting September 15, learn how to pin your way to a wider audience. In this online course, you'll learn how to set up your Pinterest page, create a Pinterest playbook, and appeal to Pinterest users by showcasing your brand in a unique and accessible way. Register now!