Hi WebNewser readers - we're now a part of mediabistro's SocialTimes.com, bringing you breaking news, guides & tips from the Web world.

SheFinds Founder on Starting an Online Company: 'I Wish I'd Known How Vital SEO Was'


mmadhokwn.jpg Michelle Madhok, founder and CEO of SheFinds Media, started the online media company with the launch of a single site in 2004, big on ideas and low on outside funding (read: none). Thanks to her scalable business model, SheFinds added a second property, MomFinds, and continues to grow. Ahead of her talk on starting a new media business at the Mediabistro Career Circus August 4, she tells writer Jennifer Pullinger the No. 1 thing she wished she knew when she started her own media business.

“I wish I’d known how vital SEO was to getting traffic to the site. Targeted SEO to pages where we promote products is how we make a great deal of our income. There are so many tools out there to optimize the pages, I wish I’d known about them when I started the business and built the initial site.”

Michelle Madhok shares tips on starting your own media business in her upcoming panel discussion at Mediabistro Career Circus on August 4 in New York.

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!