SI Relaunches WAP Site with a Lot More Content

Sports Illustrated has relaunched its SI Mobile WAP site. The new mobile site features analysis and reporting from famed SI writers Peter King, Tom Verducci, Jack McCallum and Michael Farber as well as quick access to “hundreds” of other stories and images produced specially for SI Mobile each month.

The free, ad-supported site also has a new live game section where fans can check out the stats, standings, scores and schedules for their favorite teams.

Although SI Mobile can be accessed by any phone with a Web browser, BlackBerry users get a special feature – they can download an “SI” icon that will connect them directly to the site.

As if that weren’t enough, SI has added another bit of interactivity to the new mobile site. It teamed with Viva Vision in a deal that has the mobile slideshow platform provider developing the SI Swimsuit slideshow application. So, after reading depressing news about a team you follow, you can build a slideshow of SI models past and present showing off their, um, fashionable swimwear.

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