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SnapChat Plans to Monetize App With In-App Purchases

SnapChat, the popular photo sharing app that lets users share images with chats, is looking for ways to help monetize its company and has plans to begin selling features through in-app purchases.

Evan Spiegel, CEO of SnapChat told TechCrunch that in-app transactions are coming. While he didn’t say exactly what would be for sale, he did indicate that it would be for “a more unique experience.” TechCrunch has more:

…the in-app purchases may have to do with some sort of personalization. My best guess would be that users could perhaps pay for more customization tools within the app. This could include filters, like Instagram, stickers to place on snaps, or the ability to choose your font and font size within the app. It could even mean paying for the ability to send longer snaps, beyond the usual 10-second limit.

Snapchat is often on our weekly top free apps lists.

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