Did you know that 77% of customers search on social media sites for coupons and incentives? 60% of users interact with companies on social media sites on a regular basis? 43% of customers think that brands should all use social media to help their customers? With statistics like these, you really can’t afford to ignore social media anymore. A new infographic from the folks at Get Satisfaction illustrates the above statistics and more, to show you why Social Customer Relationship Management (CRM) is so important.
The Get Satisfaction infographic shows how traditional CRM has developed into Social CRM in recent years as well as why Social CRM is more influential and effective than the older methods. Social media is causing consumers to change and evolve and it is important to keep up with the times, changing and evolving your company or brand to fit with the new social media way of life. These days, customers are looking for everything from incentives and deals via social media to problem solving via company contacts on sites like Facebook and Twitter, feedback, entertainment and more. But don’t take my word for it – check out the facts in the infographic below. You’ll see why no company or brand can afford to ignore social media anymore.