Social Media Stats on 7 Popular Hotel Chains [Infographic]

Just in time for summer vacation, Viralheat has released an infographic that shows which major hotel chains have the most fans on social networks like Facebook and Twitter.

Marriott has the highest number of official fans, with 234,992 Twitter Followers and 1,153,403 Facebook Likes. Wyndham had the smallest fan base, with 1,144 Twitter followers and 29,05 Facebook likes.

Hotels are using their networks to talk about their wine and cocktails, swimming pools, hotel rooms, nearby landmarks, and promotions, the analysts found.

As for the guests, Hilton is the most-mentioned Hotel chain on social media sites. People have good things to say about Radisson, which has the highest percentage (79.7 percent) of positive social media sentiment.

Take a look.

 

 

Related Stories
Mediabistro Course

Pinterest Marketing

Pinterest MarketingPin your way to a wider audience! Starting December 1, work with the VP of Marketing at SheKnows to learn how to leverage Pinterest for your brand. In this course, you'll learn how to create a Pinterest Playbook to develop and measure your marketing strategy, grow a follower base, run an effective contest, and stay updated on the best practices for this platform. Register now!