StumbleUpon Unveils Paid Discovery

The social discovery engine StumbleUpon revealed Paid Discovery today, a way for publishers, authors, and publicists to pay to have their content discovered by the network’s 14 million users.

This week we interviewed StumbleUpon CEO Garrett Camp for mediabistro.com’s Media Beat video show. In the short video embedded above, Camp explained the brand new service.

Here’s more about the program, from the release: “With Paid Discovery, brands can reach customers through in-stream promotion of entire web pages, micro-sites, mobile sites or videos. To reach their desired audiences, marketers can target StumbleUpon’s growing base of over 14 million users by age, gender, location, and more than 500 different topical interest areas. Paid Discovery only recommends a marketer’s content to users who have clearly expressed preference for a particular interest.”

Related Stories
Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!