Have you ever promoted a website via a tweet or a Facebook status update? If Aardvark’s latest patent application for “Online Word-of-Mouth Marketing of a Web Service Using Personalized Invitations via a Status Messaging Service” is granted, you may soon be prevented from building such promotional features into your own website.
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Join us on July 31 for our Social Curation Summit in New York, where you'll learn new strategies to connect and engage with your audience using visual communities such as Pinterest, BO.LT, and Tumblr. Speakers include Scott Belsky (Behance), Shane Rahmani (Thrillist), and Elias Roman (Songza Media). Register by June 7 and save. 
Google has acquired Social Search provider Aardvark for $50 million, as reported minutes ago by TechCrunch. Aardvark is a service that connects people with questions with people with answers by utilizing instant messaging an email. It integrates quite intelligently with Google Chat, for instance, and the first time you sign up and ask a question, you’re immediately pinged with a friend request from the Aardvark chat bot. The fact that Google is picking them up says a lot about the type of social features they want to introduce into their products moving forward.
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