Adobe

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach your how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Social Media Newsfeed: Facebook Page Insights | Comcast, Twitter Deal

NewFacebookInsights

Facebook Rolling Out Revamped Page Insights (AllFacebook)
The revamped page insights Facebook began testing with select page administrators in June have been refined based on feedback from those admins and are now being rolled out to all pages, along with some new features, the social network announced in a post on its Facebook for Business page. Facebook said the people talking about this metric will be split into page likes, people engaged (unique users who have clicked on, liked, commented on, or shared posts), page tags and mentions, page check-ins, and other interactions with pages.

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Social Media Newsfeed: Twitter IPO Plan | Instagram Ads

Twitter IPO plans

Twitter Discloses Its IPO Plans (The New York Times/Dealbook)
Twitter has taken the cover off its initial public offering, making public its prospectus and setting the clock on one of the most anticipated stock sales of the year. Twitter’s prospectus — whose filing was initially disclosed in a 135-character post on its own service last month — offers the fullest look yet at the privately held company.

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