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What Every Social Media Marketer Should Know About PaperShare

Neil Glassman — Tue, 22 Nov 2011 12:01:21 +0000

David Greschler, CEO/Co-Founder of PaperShare & Douglas A. Brown, CTO/Co-Founder

Marketers spend time and funds creating white papers, case studies, product videos and collateral, yet these assets are often difficult for target consumers to find.

PaperShare addresses this problem by providing a content sharing network for industry professionals who are looking for specific information and resources to make better business and technical decisions.

Companies can create profile pages and upload business and marketing materials. Individuals in the same industry can follow an organization to stay current when new content is posted. continued…

New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About Conversocial

Neil Glassman — Mon, 14 Nov 2011 10:40:22 +0000

Joshua March, Co-founder & CEO, Conversocial

Conversocial is a scalable customer service platform for Facebook and Twitter designed to reduce the risks of social media marketing.

With collaborative workflow, automation and prioritization, teams can filter comments that need to be dealt with quickly, reducing the chances that important issues will be overlooked.

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New Career Opportunities Daily: The best jobs in media.

PlayUp Aims to Be Exclusive Social Network for Sports Fans

Anthony Marcusa — Mon, 31 Oct 2011 15:38:42 +0000

For most sports fans, watching a game has always and will forever be a social event. NFL Sunday, March Madness, the Olympics, and anything involving the playoffs are much anticipated and social-centered affairs. While smartphones and Twitter in particular have connected sports fans around the world while watching games, one social network is attempting to streamline fandom, hoping it will occur exclusively within their online world. continued…

New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About Wahooly

Neil Glassman — Fri, 28 Oct 2011 11:12:18 +0000

Dana Severson, Cofounder, Wahooly

Wahooly is designed to help startups leverage word of mouth marketing from a group of individuals identified as socially-capable and with a vested interest in seeing them succeed in the long term.

Individuals can potentially invest in hundreds of startups — not with money — but with their time and social influence.

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New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About ReTargeter

Neil Glassman — Wed, 26 Oct 2011 11:14:14 +0000

Arjun Dev Arora, CEO & Founder, ReTargeter

ReTargeter is a web-based platform that combines online advertising retargeting software and social media marketing.

When prospective users or clients visit a brand’s site and leave without converting, ReTargeter follows them and serves them ads encourage them to return to the brand’s site and convert. continued…

New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About Odyl

Neil Glassman — Mon, 03 Oct 2011 09:31:54 +0000

Michael Taylor, CEO, Odyl

Odyl is designed for book publishers and authors to connect and share with their readers on Facebook. It offers turnkey layouts that include book excerpts, author interviews and Goodreads reviews.

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New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About PageLever

Neil Glassman — Tue, 20 Sep 2011 10:40:27 +0000

Jeff & David of PageLever

PageLever provides comprehensive Facebook Page analytics to assess fan demographics and growth along with post visibility and engagement.

Page metrics can be compared across two time periods to evaluate both short and long-term effects of Facebook marketing tactics, such as post content, frequency and time/day-of-week of posting.

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New Career Opportunities Daily: The best jobs in media.

Report: App Economy Contributes 182,000 Jobs to U.S.

Kenna McHugh — Tue, 20 Sep 2011 09:10:06 +0000

While the U.S. jobs picture may be bleak, the proliferation of Facebook and mobile technology applications has spawned an entirely new industry – dubbed the “App Economy” — that has added at least 182,000 new jobs and contributed more than $12.19 billion in wages and benefits to the U.S. economy this year, according to new research from the University of Maryland’s Robert H. Smith School of Business.
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New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About Revinate

Neil Glassman — Thu, 15 Sep 2011 11:31:31 +0000

The Revinate Team

Designed to meet the unique needs of the hospitality industry, Revinate is a software platform that monitors online guest reviews and social media mentions of hotel properties, restaurants and brands.

Owners and employees can use Revinate to apply user-generated feedback and data to implement operational improvements.

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New Career Opportunities Daily: The best jobs in media.

Is Walmart and WalmartLabs Ready To Take on Amazon?

juliedandrews — Fri, 09 Sep 2011 10:55:45 +0000

All eyes in retail (not to mention social media) darted to Walmart, dubbed the world’s largest retailer, in April 2011, when it surpassed competitors and forged into the social-commerce sphere by purchasing social commerce start-up Kosmix (now called @WalmartLabs) for a reported $300 million.
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New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About GreenRope

Neil Glassman — Tue, 06 Sep 2011 11:40:56 +0000

Lars Helgeson, Founder & CEO, GreenRope

GreenRope is a web-based platform that combines CRM, contact management, email marketing, calendaring, sales automation and social media management.

Its social media integration connects email marketing and CRM to social media accounts to manage Facebook, Twitter, LinkedIn and Ping.FM accounts from a single navigation dashboard.

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New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About North Social

Neil Glassman — Thu, 01 Sep 2011 16:00:58 +0000

The North Social Team

North Social provides a platform of applications to create and manage custom Facebook fan Pages.

The platform is designed to help companies with fan growth, promotions, brand building, e-commerce, social sampling, content distribution and other goals.

After the jump — what you need to know about North Social.

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New Career Opportunities Daily: The best jobs in media.

Yammer’s New Login Button & Java API

juliedandrews — Fri, 26 Aug 2011 16:44:26 +0000

The ever popular social network for business, Yammer, launched in September 2008, recently announced that it is extending its platform across the network by unveiling Yammer Connect.

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New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About EdgeRank Checker

Neil Glassman — Thu, 25 Aug 2011 13:00:58 +0000

Chad Wittman, Co-Founder, EdgeRank Checker

EdgeRank Checker calculates and analyzes Facebook Page EdgeRank scores, a measure of the likelihood that a Page’s posts will be visible on its fans’ “Top News Feeds.”

The Recommendation Engine suggests post frequency, time-of-day and post media type to assist brands in increasing EdgeRank.

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New Career Opportunities Daily: The best jobs in media.

What Every Social Media Marketer Should Know About Flite

Neil Glassman — Tue, 23 Aug 2011 10:20:10 +0000

Will Price, CEO, Flite

Flite is a cloud-based platform that allows marketers to create online display advertising that incorporate real-time content streams, such as videos and polls, from across the web.

Its APIs can connect consumers to data and Flite can be integrated with brands’ social media content. continued…

New Career Opportunities Daily: The best jobs in media.