Automotive

Mediabistro Course

Podcasting

PodcastingLearn to develop, create, and launch your own podcast! Starting October 23, Steve Belaner, the host of the weekly podcast The Gamut, will teach you how to determine the goals of your podcast, perfect your concept, contact and book guests, market your podcast,  and get your show up and running in just a few weeks. Register now!

Auto Parts Shop Boosts Facebook Leads by 4,200%

ac-200-squarePay attention. Even though the headline is (a bit) misleading, this post is all about how Facebook marketing should work. Start with an established company – in this case, one with both a brick & mortar and e-commerce presence. Take its desire to get more out of its Facebook page – after all, they’ve seen others do it – to a specialized interactive marketing agency. The agency asks all the right questions and puts good social media theory into practice on a limited budget. Not only does it work for the client, the agency’s blog tells us how they did what they did in fine detail. Read more