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PodcastingStarting July 31, learn how to develop and create your own podcast in just a matter of weeks! In this course you'll learn how to determine the goals of your podcast, pinpoint your concept, contact and book guests, distribute and market your podcast and more. Register now!  

Social Media Newsfeed: Facebook Video Ads | Tweeting Mom’s Death

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Report: Facebook Preparing to Launch TV-Style Video Ads for $1 million and Up (LostRemote)
Facebook has stepped up its social TV efforts over the last few weeks, and now there’s growing evidence the company is planning a video ad product aimed at capturing TV dollars. Bloomberg reports that Facebook will roll out 15-second video ads priced between $1 million and 2.5 million sometime later this year.

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Facebook Opens App Center | The New Foursquare Launches | Bitly Listens to its Users

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Introducing the App Center (Facebook Developer Blog)
Facebook has announced the launch of the App Center, a new place for people to find social apps. The App Center gives developers an additional way to grow their apps and creates opportunities for more types of apps to be successful. In the coming weeks, people will be able to access the App Center on the Web and in the iOS and Android Facebook apps. CNET The App Center is designed to push the best social apps through a personalized discovery page. So, if you’re a person who likes word games — something Facebook would know from your Facebook behavior — the App Center will surface those sorts of apps for you. AP The company is betting that by personalizing recommendations to users, people will find new types of applications beyond games, along with games that are more interesting to them. There are all sorts of social apps that use Facebook, from music-listening services such as Spotify to what-you-just-ate tools such as Foodspotting. AllFacebook Two topics that have been top-of-mind at Facebook the past few weeks, mobile and security, were combined in the social network’s announcement Thursday of three mobile security updates: code generator, the ability to report unwanted content, and improved mobile recovery flows. The New York Times/Bits Blog The Internet — and particularly, Facebook — is playing a critical role as the police in Montreal build their case against Luka Rocco Magnotta, who is accused of killing Jun Lin, a Chinese student, and then dismembering his body and mailing parts to the offices of political parties here. Investigators have been somewhat taken aback by the extent of Magnotta’s Facebook activity, they said. Cmdr. Ian Lafrenière, a spokesman for the Montreal police, said Magnotta had maintained at least 70 accounts. Read more

Salesforce.com Buying Buddy Media? | Facebook Shares Reach New Low | Twitter Speeds Up

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Buddy MediaSalesforce Set to Snap Up Facebook Friend Buddy Media for More Than $800 Million (AllThingsD)
Cloud-computing pioneer Salesforce.com is close to a deal to acquire Buddy Media, the five-year-old company that helps brands manage their Facebook presence. Sources say the two companies have agreed to terms that will value Buddy Media at more than $800 million, but that the transaction hasn’t closed yet. Fast Company Founded a little more than four years ago by Michael Lazerow, Buddy Media has raised $90 million in venture funding from the likes of Peter Thiel, Ron Conway and Institutional Venture Partners. VentureBeat Presumably, Salesforce could add Buddy Media to its long roster of services targeting the enterprise like Chatter and Force.com. It’s unclear how much crossover there would be with Salesforce-owned Radian6, another social media management service. BetaBeat An acquisition for Buddy makes sense. After Facebook’s bungled IPO, there was little room left for companies with offerings reliant upon Facebook to go public themselves. And judging from Buddy’s hiring of an “IPO-ready CFO” last August, an IPO was its preferred route. Forbes The deal would be a major validation for social media marketing, a still nascent but fast-growing segment of the online advertising market. A number of startups are in this field, such as Wildfire Interactive, Hearsay Social, Lithium and Vitrue, which was acquired last week by Oracle for $300 million. Last year, Salesforce bought Radian6 for $326 million. Read more