Say hello to Bloomberg Media Group, a combination of the business operations of Bloomberg L.P. units Bloomberg Businessweek, Bloomberg Markets magazine, Bloomberg Television, Bloomberg Radio, Bloomberg.com, and Bloomberg Mobile, uniting the company’s television, print, radio, mobile, and digital media properties under one umbrella.
Bloomberg Businessweek president Paul Bascobert will serve as head of business operations for Bloomberg Media Group, retaining his role at Bloomberg Businessweek and reporting to Bloomberg Media Group CEO Andy Lack.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.
Bloomberg Television will offer its take on the deal between Facebook and Goldman Sachs in live one-hour special Facebook: The $50 Billion Question, which will air Wednesday at 9 p.m. ET/6 p.m. PT.
Anchor Betty Liu and Bloomberg Television San Francisco bureau correspondents Emily Chang and Cory Johnson will examine what the deal means, what the social-networking site is really worth, and how it can be valued higher than established companies such as Yahoo!, Time Warner, and eBay.
UPDATED 1/5 12:13 p.m.: Guests and interviews will include: Digital Sky Technologies (co-investor with Goldman Sachs) CEO Yuri Milner; The Facebook Effect author David Kirkpatrick; Bloomberg.com contributor and Infectious Greed editor Paul Kedrosky; Bill Cohan, former investment banker and author of House of Cards: A Tale of Hubris and Wretched Excess on Wall Street; and NYU professor and Firebrand Partners founder Scott Galloway.
Facebook: The $50 Billion Question will also feature a Bloomberg Game Changers interview with former MTV Networks president and chief operating officer Michael Wolf .
Weinstein will discuss behind-the-scenes aspects of interviews with Jay-Z’s business colleagues, friends, and fellow performers, including Warner Bros. Records chairman and CEO and former Def Jam CEO Lyor Cohen, Translation founder and CEO Steve Stoute, music journalist Zack O’Malley Greenburg, Jay-Z biographer Jake Brown, New Jack City screenwriter Barry Michael Cooper, childhood friends and fellow rappers Jaz-O and Mr. Cee, and Jay-Z’s grade-school teacher, Renee Lowden.
Airing Thursday at 9 p.m. ET, the Jobs episode of Bloomberg Game Changers will feature interviews with fellow Apple co-founder Steve Wozniak, former Apple CEO John Scully, journalist turned venture capitalist Michael Moritz, Dreamworks CEO Jeffrey Katzenberg, former Apple “Mac Evangelist” and Silicon Valley entrepreneur Guy Kawasaki, and technology journalist and former Apple employee Robert X. Cringely.
Bloomberg Game Changers will profile Jobs from Apple’s start in his garage through the success of the iPad, touching on his departure from Apple, the failure of NeXT, his bounce-back at Pixar, and his return to Apple.
As for its recent hires, Bloomberg TV said Johnson and Chang will work on a yet-to-be-announced new show based in San Francisco. Prior to joining Bloomberg, Johnson had been a hedge fund manager and private investor, with media roots as a founding reporter for TheStreet.com, a writer-reporter at Time, a senior editor at Vibe, and CNBC’s first Silicon Valley reporter back in 2001.