ScoreCenter, an app from ESPN that delivers scores and statistics to Web-enabled television sets from Samsung, is now available via the consumer-electronics manufacturer’s app store, AdAge.com reported.
The app can be scrolled across the top of the screen, the bottom, or the side, according to AdAge.com, which added that it may be made available to advertisers for custom sponsorships.
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Netflix CEO Reed Hastings is a cover boy — specifically, the cover of Fortune, as he was named the magazine’s 2010 Business Person of the Year.
Other tech and media movers and shakers to crack the list of 50 included Apple CEO Steve Jobs (No. 3), Facebook CEO Mark Zuckerberg (No. 4), Baidu CEO Robin Li (No. 6), Oracle CEO Larry Ellison (No. 7), Amazon CEO Jeffrey Bezos (No. 10), Google CEO Eric Schmidt (No. 11), Zynga CEO Mark Pincus (No. 12), IBM CEO Sam Palmisano (No. 15), salesforce.com CEO Marc Benioff (No. 18), Andreessen Horowitz general partner Marc Andreessen (No. 19), Disney CEO Bob Iger (No. 22), Twitter CEO Dick Costolo (No. 24), Pandora founder Tim Westergren (No. 26), Time Warner CEO Jeffrey Bewkes (No. 27), DirecTV CEO Michael White (No. 32), Samsung Electronics CEO Geesung Choi (No. 39), Comcast CEO Brian Roberts (No. 43), and Mail.ru Group CEO Yuri Milner (No. 46).
Fortune reporter Peter Newcomb wrote on Hastings:
What does it take to be at the top of business in 2010? We searched for leaders who didn’t just crawl from the wreckage of the Great Recession, but sprinted from it. This year, Hastings has thrown his company’s muscle behind delivering television and movies over the Internet, risking his $2 billion-in-sales DVD-by-mail business. The result: a company that has grown from a gnat to a giant. Now when deals are made in media, the increasingly important question is, “What’s the Netflix piece?”
And Hastings told Fortune:
We are in a new race, and we are a player with some very large and substantial firms. Just to be in that league is an amazing place from where we were.
ESPN held its 2010 upfront presentation for media buyers, advertisers and the press Tuesday, and interactivity was at the heart of the show.
While much of the presentation focused on what the network has on its linear channels in the coming year, it also unveiled a number of multiplatform offerings.
The cabler has inked a deal with social gaming company Playdom to develop ESPN-branded sports games on social networks like Facebook and MySpace, as well as ESPN.com and Playdom.com. The first two games to come from the partnership will launch in Fall, 2010. One of the games will let players design their own college sports franchise a la Sim City.
“Our deal with Playdom marks ESPN’s first major presence into the social gaming space,” said Raphael Poplock, vice president, games and revenue strategy and development for ESPN Digital Media, in a statement. “The sports genre for this category of games has gone virtually untapped thus far, and through this agreement, we have an opportunity to be in front of a highly engaged audience and at the forefront of what is currently the fastest growing games category out there.”
The network is also entering the location-based social space with its ESPN Passport app. Similar in function to FourSquare and free to download, the app will let users “check in” to sporting events they attend. Users will be encouraged to take photos from their setas and share it with social networking sites like Twitter and Facebook, with ESPN aggregating submissions to present a “fan’s perspective” of each game.
More from the upfront after the jump.
TVWeek’s Jon Lafayette covering the NCTA’s Cable Show this week, reports Disney CEO Bob Iger is “open to exploring” running entire cable networks online users are subscribers.
“With authentication in place, streaming full networks online would be an interesting and potentially compelling feature for consumers,” said Iger. And he says the old cable model, won’t work online: “Preventing people from watching any shows online unless they subscribe to some multichannel service could be viewed as both anti-consumer and anti-technology and would be something we would find difficult to embrace.”
