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bobby flay

Random House Introduces Food Blog, Readers Can Build Personalized Cookbooks

Screen Shot 2013-09-26 at 11.03.12 AMRandom House has introduced a new online food community called TasteBook Blog. The site features content from its bestselling cookbook authors such as Martha Stewart and Bobby Flay, as well as from authors who touch on food such as Jay McInerney, along with community content. It is all curated by an editorial team.

A very cool feature of the site is that members can create their own customized cookbooks from their favorite recipes on the site. Users can create a 25-page cookbook using their own personal recipes along with those they have highlighted on the site. It costs $24.95, $.20 a page for additional pages. Read more

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Social Shopping Site OpenSky Starts Over

bobby-flay_med

OpenSky has grown since the change without any marketing efforts. In a time space of a few weeks or more, the site holds 200,000 members and one million unique visitors. Those members have created 800,000 connections; they follow on average 4 curators each. Tailoring 50 notable curators instead of 5,000 bloggers, the site is selling hundreds of thousands of dollars worth of product each week.

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Clarkson Potter And Ten Speed Press Release 81 eCookbooks

Clarkson Potter and Ten Speed Press, imprints of the Crown Publishing Group, have released 88 full-color eCookbooks.

The lineup includes recently published and classic backlist cookbooks from authors including: Mark Bittman, David Chang, Giada De Laurentiis, Bobby Flay, David Lebovitz, Rajat Parr, Rachael Ray, Peter Reinhart, Martha Stewart, Ethan Stowell and Alice Waters.

Each digital cookbook has been designed for a full-color eReading experience, and has been optimized for eReaders such as the iPad or Nook Color. But Kindle owners don’t need to fret, the images from the cookbooks will also appear on black-and-white eReaders.

The digital editions of these cookbooks will now be available in the United States and Canada wherever Random House e-books are sold.