CNBC sports business reporter Darren Rovell normally runs a Twitter contest after big games, asking his followers to submit the best headlines referring to the action that just took place, and retweeting the winner. Rowell is upping the stakes for Super Bowl XLV, with some help from Sony Music Entertainment‘s Columbia/Epic label.

The winner of Sunday’s contest will receive two tickets to see Harry Connick Jr. live in Boston at the end of April, including transportation for two, a hotel room, and a backstage postshow meeting with the singer. A copy of Live on Broadway, Connick’s new CD./DVD, set to be released March 1, will also be included.

Entries will be accepted for 25 minutes following the conclusion of the game.

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