Posts Tagged ‘Bryan Perez’

NBA.com has launched The Barkley Zone, a new video channel featuring exclusive videos of the NBA Hall of Famer turned TNT analyst. The Barkley Zone will be one of five video channels available on NBA.com as part of the site’s new look for the Playoffs which begin tomorrow.

“Our goal is to always offer the fan the most compelling video content across all our digital platforms and Charles is the perfect fit to lead the way for our playoff site with a channel of his own.,” said Bryan Perez, SVP and GM of NBA Digital.

More in the press release after the jump…

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NBA Digital announced record-setting numbers for their NBA All-Star 2009 multi-platform coverage. Seven million fans watched coverage online and via mobile devices from Fri, Feb. 13 through Mon., Feb. 16. NBA.com’s NBA All-Star Scene section drew 1.4 million video streams of more than 400 videos.

“The unprecedented success of NBA All-Star Scene shows how TV, the Internet and Wireless can be coordinated into a highly-engaging, multi-platform experience for fans and demonstrates the strength of the NBA Digital assets,” said Bryan Perez, SVP/GM of NBA Digital in a press release.

Turner Sports is also crowing about its ratings for the All Star game on TNT Sunday night. 6.55 million viewers watched, up 26% over last year’s game. It was the most-watched All Star match-up in the 24-year history of the game.

Turner Broadcasting and the NBA on Monday announced that Bryan Perez will head up NBA Digital as its SVP and general manager, after a months-long search, MediaPost is reporting.

Perez will oversee all day-to-day operations for NBA Digital, including programming, editorials, operations, e-commerce, and promotions, the report said. That includes NBA TV, NBA.com, WNBA.com, NBADLeague.com, NBA League Pass, broadband, and its mobile initiatives and WAP sites.

Perez is a veteran of Live Nation, Clear Channel, and the National Hockey League’s Dallas Stars.