We’ve gleaned five lessons of social media that every brand can learn from following the successes (and failures) of the luxury sector. Want to know your Digital IQ? Read this article to find out.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
Whether for business or personal, building a brand on the social web can be a great way to spread the word about your product or service, as well as engaging consumers in order to garner useful feedback. But I hear a lot from newcomers that they have trouble reaching the tipping point. Here are the to obstacles I’ve encountered and witnessed others encountering, with some suggestions for helping you get over that hump.
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