“For small sites, loyalty might be a better path to pageviews.”
Millennials don’t seem to mind if content is branded, as long as it’s good and resonates with their world view. Check out how these lifestyle brands are creating engaging branded content and connecting with millennials.
Facebook acquires WhatsApp for $16 billion in cash and shares. LinkedIn allows all members to publish. These stories, and more, in today’s Morning Social Media Newsfeed.
Jonah Peretti shared BuzzFeed’s approach to social sharing at Social Media Week NYC.
Spotify is ranked no. 1 for most social shares to Facebook via the company’s native ads on BuzzFeed.
Should content marketers really be out chasing clicks with viral headlines and endless articles about celebrities and cute animals? The short answer is no.
As more readers grow skeptical of viral headlines and inaccurate content online, publications like BuzzFeed are learning that getting the facts wrong can wreak havoc on on credibility.
Twitter releases Card analytics for publishers and brands. Snapchat users have to play a game to set up a new account. These stories, and more, in the Morning Social Media Newsfeed.
Facebook intends to give users a highly personalized experience akin to reading the morning paper. But how will Facebook determine what makes for high-quality content and will those determinations be in line with user appraisals?
Spotify unveils website explaining payments to artists. A look at the visual web and holiday shopping. These stories, and more, in today’s Morning Social Media Newsfeed.