Posts Tagged ‘Celebrities’

Iglesias Shows Up in CityVille — Amazing Move or Pointless Pairing?

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Next week, Enrique Iglesias fans will be blessed with an Avatar of the popular singer for the Zynga’s “CityVille” social game. The game is the company’s most popular title with 71 million monthly visitors.

On Tuesday, players of the Facebook game will be able to interact with Iglesias character when he visits their cities. They will have opportunities to collect items the singer is known for and even get a glimpse of his previews relating to his newest music videos.

Rightly so, there is a financial deal between Zynga and the singer, but the company did not offer those details. It would be interesting to know how much a celebrity makes for guest appearances on social games, another avenue for extra revenue for celebrity endorsements.

Iglesias’ team approached the gaming company with the idea for a game integration. The team has been involved with the the design from the beginning. Deciding things like what the characters could do and what players can collect, including virtual hats, boots, bling and a speed boat — relating to Iglesias life in Miami when he owned his very own speed boat. I wonder if he will be offering rides on platform.

“CityVille” is a pretty cool social game where players build and run virtual cities. The cities are developed with buildings, farms and the usual infrastructure in a real city. The game is free with Zynga earning money by charging for virtual decorative items for players who want to get ahead in the game.

Iglesias told the media he played the game only once — ouch for Zynga. He avoids video games because of their attention-grabbing effects on him. As a boy, he couldn’t pull himself away for video games – he steers clear of them.

Social Shopping Site OpenSky Starts Over

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OpenSky has grown since the change without any marketing efforts. In a time space of a few weeks or more, the site holds 200,000 members and one million unique visitors. Those members have created 800,000 connections; they follow on average 4 curators each. Tailoring 50 notable curators instead of 5,000 bloggers, the site is selling hundreds of thousands of dollars worth of product each week.

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New Service Lets Celebs Speak Directly to Fans, Anywhere

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“I’m privileged to have a social media fan base of well over one million followers, and I want to give them the best experience possible. Fantapper allows me to share personal content, and offers Apps, Pictures, Videos, and Games. It is truly amazing and a game changer for social,” said Drew Brees, Super Bowl MVP.

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New Mobile App Lets Celebrities Interact With Fans More Honestly

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The driving force behind WhoSay is Creative Artists Agency (CAA), the world’s leading entertainment and sports agency representing Hollywood stars including Brad Pitt, Oprah Winfrey, George Clooney, Sandra Bullock, Will Smith and Steven Spielberg. CAA has a marginal investment in WhoSay, and Amazon is also listed as an investor in the startup.

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Britney Spears Has Joined Tumblr

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Though, I am not too excited about Spear’s comment. I do know that she has a huge fan base. With her Tumblr page in full force, it appears the microblogging platform is having its heyday with some moments of fame. I am beginning to wonder if the platform is about to get flooded with a bunch of new celebrity accounts.

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Harvard Students Create Exclusive Luxury Deals Site for Moms

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Poshling members can vote for discounts on designer maternity brands and adorable children’s products. Moms now have something to do while getting their pedicures. After all, texting can get old. Voting categories include “best looking diaper bag” and “cutest sundress for toddlers.” Based on the voting results, Poshling will offer exclusive discounts on the top scoring brands. I see a trend here!

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