A Maryland student tired of being bullied posted her story on Reddit to help her in “gaining momentum” for a plan to get the bully punished. The bully engaged in all sorts of online and offline bullying, and after the student – under the pseudonym “Sarah” – started to dig around she found that other students had also been complaining. As the evidence mounted, a picture began to form: the bully was a menacing, vitriolic young man with a propensity for death threats.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
The great folks at Hill and Knowlton over in Canada have crafted an intriguing study of the top 40 Canadian non-profits and how each of them use social media to connect with their users. It’s interesting to note the success of the Doctors without Borders program, which has the highest number of likes and comments, while they don’t even hit the top 5 when it comes to how much they post on their own page.
Ben Stiller has launched a new foundation to support children around the globe through educational initiatives. His foundation is raising money to build schools in impoverished areas around the world and, Stiller says, while that in itself has been challenging, what has been even more challenging is coming up with a name for the project.
The 100 Million Miracles program is an effort to use social media platforms to raise $100 million to benefit the more than 17 million children and families that the charity supports each year. Children’s Miracle Network Hospitals anticipates that its supporters – both individuals and corporations – will use their social media channels to spread the word to support children’s hospitals across North America.
Are your social cause social networking habits developed or were you born this way? Key findings from a new survey reveal differences in the way different ethnic groups engage in social change social media.
Google aims to eliminate the language barrier faced by users who wish to share messages of support for earthquake- and tsunami-ravaged Japan with its launch of Messages for Japan, which serves the dual purpose of automatically translating posts into Japanese and helping to raise funds for the country’s recovery efforts.
When a wayward 20-year old decided to get clean and turn his life around, he returned home to regroup, and his mother welcomed him back. The single mother, however, had but one bed in her small apartment, and though she conceded it to her son, he turned it down and slept on the floor. The mom then sought help in the digital world, and 15 minutes after she put out a call for a bed, she was answered. This is just one example of the many ways an Atlanted-based group is helping those in need using new technology.
World Food Program has offered its gratitude to FarmVille farmers for donating generously to help rebuild a school in Haiti. In addition to this, the pupils at the school are being provided with free lunch from FarmVille farmer donations.
Philanthroper is doing to charity what Groupon did to the world of coupons. In other words, just like Groupon promotes group buying, Philanthroper promotes group donations. The Chicago based startup works with one charity each day, and try to motivate as many people to donate a single dollar to that charity, as they possibly could find.
Empire Avenue compiled a to gauge the effectiveness of organizations in raising awareness for their causes via social media. After the jump, find out which charities have best mobilized their supporters.
