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Mediabistro Course

Email Marketing

Email MarketingStarting January 12, learn how to create campaigns that engage subscribers, increase awareness, and drive traffic and sales! In this course, you'll learn how to create effective email campaigns to meet your company's goals and objectives, develop copywriting and design techniques, create and manage distribution lists, and more! Register now!

One Chinese Smartphone Company Sold 18.7 Million Smartphones in 2013

china smartphonesChinese phone manufacturer Xiaomi was able to sell 18.7 million smartphones last year – up 160% from the previous year. That’s a staggering total of $5.2 billion USD, a major growth compared to the previous year of $2.08 billion of revenue.

The company released four smartphones in 2013, with the lowest priced at $130. This year, Xiaomi is expected to ship 40 million smartphones – that’s only a small fraction of the country’s growing 1.351 billion residents (2012). The US only had 313.9 million residents compared to the same period. Read more

Social Media Newsfeed: Twitter, CBS Ad Partnership | Facebook Mobile Payments

TwitterCBS

Twitter Partners with CBS for Massive Video-Ads-Within-Tweets Program (AllTwitter)
Twitter and CBS are partnering up to bring live video clips to a Twitter timeline near you through its Amplify program. This is the biggest partnership of its kind for Twitter, with CBS planning on incorporating Twitter-based ads into 42 of its TV shows and many of its Web properties.

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