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This Week on the mediabistro.com Job Board: MTV K, Cornerstone, New York Times Company

Nadine Cheung — Fri, 27 Jan 2012 13:11:58 +0000

This week, MTV K is hiring a social media coordinator, while Cornerstone is looking for a social media strategist and manager. The New York Times Company is seeking a product manager of social and community, and Snooth Media is in need of a social media manager. Get the details on these openings and more below, and find additional just-posted gigs on mediabistro.com.

Social Media Coordinator MTV K (New York, NY)
Social Media Strategist & Manager Cornerstone (New York, NY)
Social Media Manager Snooth Media (New York, NY)
Social Media Community Coordinator Shutterstock (New York, NY)
Product Manager, Social & Community New York Times Company (New York, NY)

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

New Career Opportunities Daily: The best jobs in media.

This Week on the mediabistro.com Job Board: Clinton Global Initiative, Chartbeat, Tufts University

Nadine Cheung — Fri, 06 Jan 2012 16:21:00 +0000

This week, the Clinton Global Initiative is hiring a social media associate, while Chartbeat is looking for a community evangelist. Tufts University is seeking an online community specialist, and Pace Communications is in need of a digital editor and community manager. Get the scoop on these openings and more below, and find additional just-posted gigs on mediabistro.com.

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This Week on the Mediabistro Job Board: Lamps Plus, Drumroll, Meltwater

Nadine Cheung — Fri, 16 Dec 2011 14:27:32 +0000

This week, Lamps Plus is looking for a new PR and social media manager, while Drumroll is hiring a community and outreach manager. Meltwater is on the hunt for a social media sales consultant, and 50Cubes is seeking an executive producer. Get the scoop on these jobs and more below, and find additional just-posted social media gigs on mediabistro.com.

PR & Social Media Manager Lamps Plus (New York, NY)
Community & Outreach Manager Drumroll (Austin, TX)
Social Media Sales Consultant Meltwater (San Jose/San Francisco, CA)
Executive Producer 50Cubes (San Francisco, CA)
Sales Executive, Online Marketing Acquinity Interactive (Deerfield Beach, FL)

For more job listings, go to the Mediabistro job board, and to post a job, visit our employer page. For real-time openings and employment news, follow @MBJobPost.

New Career Opportunities Daily: The best jobs in media.

LiveJournal Now Turning Passions Into Thriving Online Super Communities

Megan O'Neill — Thu, 08 Dec 2011 09:14:16 +0000

LiveJournal was one of the original social blogging sites. Long-time bloggers may remember opening up their first blogs or online diaries on LiveJournal and spilling their guts about everything that was going on in their lives. Well folks, LiveJournal is still alive and well today and has become more social and community-oriented than ever. They’ve launched a new initiative to turn LiveJournal super communities into full-blown genuine media sites. I had the opportunity to find out more from LiveJournal general manager Anjelika Petrochenko. Read on to learn what LiveJournal is doing to turn passions into thriving online communities.
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This Week on the Mediabistro Job Board: Scripps Networks, LA INC., BLiNQ Media

Nadine Cheung — Wed, 23 Nov 2011 13:25:31 +0000

This week, Scripps Networks is on the hunt for a social media manager, while LA INC. needs a community manager in its digital marketing department. BLiNQ Media is searching for a senior data junkie, and Consumer Media Network is seeking a social media associate. Get the details on these jobs and more below, and find additional just-posted gigs on mediabistro.com.

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This Week on the Mediabistro Job Board: Qwiki, Fishbowl Marketing, Games Cafe

Nadine Cheung — Thu, 03 Nov 2011 12:35:07 +0000

This week, Qwiki is looking for a new head of community, while Fishbowl Marketing is on the hunt for a new social media and email specialist. Games Cafe needs a social game designer, and MacNeil/Lehrer Productions is seeking a social media production assistant. Get the details on these jobs and more below, and find additional just-posted gigs on mediabistro.com.

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This Week on the Mediabistro Job Board: Yelp, Music Choice, Cardinal Communications

Nadine Cheung — Thu, 27 Oct 2011 15:35:56 +0000

This week, Yelp is hiring a new community manager for New Jersey, while Music Choice is looking for a social media coordinator to join its team. Cardinal Communications is in need of a digital/social media marketing director, and M Booth is seeking a digital media strategist. Get the details on these jobs below, and find additional social media openings on mediabistro.com.

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So You Want to Be a Yelp Community Manager? Now’s Your Chance

Nadine Cheung — Wed, 12 Oct 2011 13:00:02 +0000

Have you always wanted to work for Yelp? Well, now is a perfect time to get your resume in. The company is currently hiring community managers in four different cities.

That’s right, if you’re the veritable mayor of your town and the go-to person for where to eat, shop and hang out, listen up. Yelp is looking to fill part-time and full-time positions around the country with social butterflies who love to write. Those who consider themselves experts of their cities are most wanted. continued…

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How to Become Gilt Groupe’s New Community Manager

Nadine Cheung — Fri, 09 Sep 2011 11:20:39 +0000

Gilt Groupe is known for its exclusive online sales, many of which are driven by expert curators and whip-smart promotion. Part of that recipe for success is having a strong social media presence, which, as you can imagine, is helmed by carefully chosen individuals. Luckily, the company is hiring a community manager right now, but you should know a few things before you apply. continued…

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This Week on the mediabistro.com Job Board: Meredith, Everlane, The World Bank

Nadine Cheung — Tue, 06 Sep 2011 12:30:29 +0000

This week, Meredith is on the hunt for a new senior social media manager, while Everlane is looking for a head of community. The World Bank is hiring an online communications manager in D.C. to focus on South Asia, and Estee Lauder is still searching for an assistant manager of community management. Check out these jobs and more below, and find additional just-posted gigs on mediabistro.com.

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Estee Lauder Looks to Beef Up Its Social Media Team

Nadine Cheung — Fri, 02 Sep 2011 13:30:15 +0000

In the past two months, Estee Lauder has been staffing up in its online and social media departments, which means more opportunities for job seekers. In July, the beauty giant was looking for a community manager, and now it has an open position for an assistant manager in its community department. continued…

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Can Social Media Help Get Our Voices Heard On Capitol Hill?

Kenna McHugh — Wed, 27 Apr 2011 16:00:46 +0000

With the current state of the union in turmoil due to strongly opposed positions on national and state budgets, you may feel frustrated with our inability or ineffectiveness in communicating with our elected officials. You might wonder how a new web site called ElectedFace.com allows its members to effectively influence our representatives.
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Kaboodle's Chief Marketing Officer Talks Social Shopping [Interview]

Lauren Dugan — Mon, 06 Dec 2010 14:08:59 +0000

Kaboodle is the leading social shopping site on the web with more than 1.2 million users engaging with over 10 million products. At its foundation, Kaboodle is a place where you can add products from anywhere on the internet to the shopping and whishlists on Kaboodle. It was one of the pioneers in the social shopping industry, and has grown tremendously over the past few years.

We had the opportunity to sit down with Shari Gunn, Chief Marketing Officer of Kaboodle, to discuss Kaboodle’s unique approach to cultivating a community of shoppers and empowering the consumer.
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Xmarks: Not So Dead Anymore

Kenneth Musante — Fri, 08 Oct 2010 12:30:23 +0000

News of Xmark’s death has been greatly exaggerated. The bookmark syncing startup that had been announced as dead just a week ago has gotten a new lease on life, thanks to 30,375 loyal users.

Last week, the freely available cross-browser bookmark syncing startup Xmarks announced that it had failed to find a sustainable business model. It was collecting tons of data about how popular sites were, and what its 2 million users were interested in, but it just couldn’t make that info work as a search tool, or as a tool for advertisers. With capital running low, and no buyers in site, co-founder and CTO Todd Agulnick decided to close up shop. But he left the light on just in case there was enough interest to turn Xmarks into a paid service.

The company set up a page on PledgeBank, a UK non-profit startup that lets people post petition-based pledges. Example: I will give $1,000 to this charity if 25 other people also give $1,000. The pledge posted by the Xmarks founders was a little different: “I will commit to $10 – $20 per year for Xmarks Sync but only if 100,000 other people will do the same.”

So far 30,375 people have signed the pledge. And while it’s only a pledge, not money in the bank (and it’s still far short of the goal of 100,000), it was enough activity to attract the eyes of some buyers.

Company CEO James Joaquin posted on the company blog that Xmarks had received multiple buyout offers as a result of the “death” announcement and the pledge.

“This is not a signed, sealed done deal yet. But with multiple offers on the table we’re pretty confident that Xmarks will continue on with no service interruption,” wrote Joaquin. He added that Xmarks will send out an email update to users with more details once a deal has been signed.

Joaquin chalked it all up to the power of the Xmarks community, and scoffed at the idea that the Xmarks team had engineered the whole thing as a publicity stunt. Either way, the team now has an exit strategy, and the users keep their service.

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Where Do You Keep Your Community?

Tom Johansmeyer — Tue, 27 Jul 2010 17:25:10 +0000

Tom Johansmeyer is the Senior Content Director at enter:marketing. He also blogs for Cigar Reader, of which he is co-founder, Gadling, and Luxist.

As a blogger, I’ve always kept in mind the basic rule that you want to attract an audience and retain it. The traditional dynamic is to retain existing readers while attracting new ones, growing your base of loyal followers over time while continually adding to it. There’s nothing complicated in this thinking. Well, even the new media world is changing, and I’m seeing a shift in what has always been a reliable rule of thumb.

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