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Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts!  Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

FTC Announces Settlement With Google (Updated)

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The Federal Trade Commission announced this morning that it has settled its investigation of Google for anti-competitive practices, closing its probe into search bias while forcing the company to change its practices related to licensing patented mobile technologies, displaying competitors’ content in its search results and penalizing clients for advertising on search platforms other than its own.

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Google+ Business Profiles May Be Competition for LinkedIn

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When we think of a professional social networking, LinkedIn comes to mind because it is dedicated to business people worldwide. LinkedIn has over 100 million members. CEO Jeff Weiner proclaimed, “We’re now growing at roughly one million new LinkedIn members every week, the equivalent of a professional joining the site at faster than one member per second.” However, LinkedIn’s success may experience some tough competition with Google+, who’ve recently announced its Profiles for Business app.
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