It used to be “buyer beware”, but with social media, it’s now brand beware. A study reveals more and more consumers are turning to social media to release their own “mutant” ads, changing the advertisement landscape.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
Kaboodle is the leading social shopping site on the web with more than 1.2 million users engaging with over 10 million products. We had the opportunity to sit down with Shari Gunn, Chief Marketing Officer of Kaboodle, to discuss Kaboodle’s unique approach to cultivating a community of shoppers and empowering the consumer.
Everyday, at 12:45pm, Ned the local mailman stood at the salad bar at Whole Foods, eating nuts. He wasn’t placing them on his tray that was to be weighed. He would dip in a small plastic cup, take a scoop, and down it like a shot. This would happen four to five times, EVERYDAY.
I realize that salad bars, even in high-end, organic produce markets are germ factories, but c’mon! I asked Ned to stop. He didn’t. So I took my rage to the store suggestion box. Read more
