Finding personally meaningful content online is a challenge we all face. Barak Hachamov, Founder of My6Sense talks about the new Android App and how it’s ‘digital intuition’ finds personalized web content against the backdrop of information overload.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. This afternoon I had the opportunity to speak with Jim Benedetto, the Senior Vice President of Technology over at MySpace. We discussed the new MySpace Data Availability which launched yesterday. Jim and I discussed MySpace’s position in relation to competing platforms as well as some of the underlying technical issues pertaining to the new service.
The podcast was probably one of the shortest one ever since Jim was very concise in responding to my questions. Earlier I asked people on Twitter, Plurk and Facebook what questions they would like to have answered and most of them were responded to. One reader asked if the iPhone works with the new MySpace Data Availability service.
While I assumed that the service works with pretty much any web-based technology, Jim confirmed that the new service does indeed work with iPhones. Does this mean we’ll soon see a number of mobile implementations? Probably but I’m not so sure how soon we’ll see this being implemented. I’ve already spoken with a number of mobile services who said that they plan to build software around the new services being offered by Facebook and MySpace.
Check out my interview to with Jim to learn more about the new Data Availability service.
Today, MySpace released the details of their new “Data Availability” initiative and announced that the APIs will go live later today. This is a huge announcement and it appears that MySpace has been working overtime to release the documentation of their new initiative prior to Facebook’s expected launch next month. This announcement comes earlier than many expected.
With this launch, users will be able to make their basic profile, photos and friend networks available to all third-party sites that support the new standard. As described on the MySpace data availability page, the new service uses the OAuth standard for authenticating third-party sites. MySpace will be releasing a video tutorial later today which helps developers begin creating applications.
MySpace will also be providing developers with libraries of simple client side controls so websites with minimal technical expertise will be able to easily leverage MySpace content and data. MySpace is now the first step to open up their public APIs and move toward making the web a more social space. While some have argued that this step creates a larger walled garden, I firmly believe that this is a great step in the right direction.
For those concerned about privacy, users will be provided with a central control panel in MySpace which “allows users to manage how their content and data is made available to third party sites they have chosen to engage with to ensure user content and data stays secure and private.” Additionally, “information will be served dynamically from the MySpace data store to ensure both the most up to date content and this allows users to give and revoke permissions easily and instantaneously.”
