The third site to originate from the partnership between Federated Media Publishing and WordPress.com debuted Wednesday: PopPressed, which focuses on independent, cultural content from the Internet.
PopPressed is sponsored by Lexus, and it joins sustainable energy site EcoPressed, which debuted earlier this month, and food destination FoodPress, which debuted in November.
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The blogosphere just got a little bit greener, as Federated Media Publishing teamed up with WordPress.com to launch EcoPressed, along with initial content partner GE and interactive marketing agency Beeby Clark+Meyler.
The companies billed EcoPressed as “the one-stop destination for consumers to get the latest news, topics, and trends on innovation, sustainability, and energy initiatives,” adding that content will be highlighted from WordPress users and Federated Media professionals, as well as from GE’s ecomagination initiative.
