We know you want lots of followers everywhere you go online, but there’s (at least) one social site where you should really stick to connecting ONLY with people you know, as it’s truly a stalker’s dream platform: Foursquare.
How one New York health system uses social media tools to tell inspiring stories, get messages out during crises, and measure return on investment.
Duncan McCall, CEO of PlaceIQ, thinks Foursquare should tear everything up and start from scratch.
After a pilot run, Foursquare is opening up its self-service advertising platforms to all small businesses worldwide.
Microsoft Said to Be in Talks to Invest in Foursquare (Bloomberg)
Microsoft and American Express are vying to take an equity stake in Foursquare, according to people with knowledge of the discussions. The two companies are competing to invest in Foursquare rather than cooperating on a joint bid, said one of the people, who asked not to be identified because the information isn’t public.
Facebook: Embedded Posts Available to All Users (AllFacebook)
Facebook’s embedded posts, which were introduced at the end of July for select media pages, are now available to all users, the social network announced Wednesday. Embedded posts allow users to add public posts from Facebook to other destinations on the Web, such as blogs and websites, with those posts including photos, videos, hashtags, and other content. Readers can also like and share directly via embedded posts.
For reviews of local businesses that just can’t wait until the writer gets home, Yelp has updated its mobile app to let users post reviews straight from their phones. For obvious reasons, we’re giving this update two thumbs up.
How well do you know the cafes, restaurants and bars in your city? Not as well as Gvidi does.
Thomson Reuters Twitter Account Hacked by Syrian Electronic Army (Mashable)
Thomson Reuters appears to be the latest victim of hacking by the Syrian Electronic Army. The media company’s Twitter account, @ThomsonReuters, tweeted links Monday to images of political cartoons that support Syrian President Bashar al-Assad, along with the hashtag #Syria, according to AllThingsD.
What do self-identified “digital marketers” know about strategic online marketing that you don’t? Lots. It’s their JOB to know what works and what doesn’t.