RockYou are today launching their “Deal of the Day” (DOTD) ad unit, which gives flash game developers the ability to offer and monetize deals on virtual goods and services. This offering is part of RockYou’s ad network, which reaches 280 million people across most of the major social networks. Lisa Marino, Chief Revenue Officer at RockYou, in an interview with SocialTimes, provided a bit of insight.
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