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Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts!  Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

6 Potential Barriers to the Success of Google Glass

team-glass

Any new physical package for technology creates a wide range of new possible uses for it, as the smartphone demonstrates. That possibility accounts for the enthusiasm the Google Glass users at I/O reported about the device. But to succeed, Glass will have to appeal to average users. To do that, it will have to clear several substantial hurdles.

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