Popular video slideshow application Animoto announced the launch of their new gift shop earlier this week. Now Animoto fans can show their love for Animoto wherever they go with t-shirts, bags, mouse pads and…riding lawnmowers? That’s right; Animoto’s collection of swag and apparel includes a few products that you may find a little surprising – a riding lawnmower, an Animoto vintage guitar, Animoto body fragrance, guyliner and even a ‘Men Of Animoto’ calendar. When I saw Animoto’s Lifestyles Collection I just had to find out more. CEO Brad Jefferson answered a few questions for me.
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