It was a big week for social media. On today’s Morning Media Menu (MP3 link), GalleyCat editor Jason Boog shared his thoughts on Facebook’s long-awaited IPO, speculating on how today’s results will affect the larger social media ecosystem.
Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
The study says on the average 40% of news traffic comes to top news sites from outside referrals. The omnipresent search engine was the lead referring site for 17 major news sites reported in the study and ranked second referring site for the other four.
Google Instant is a fundamental change in Google Search and possibly the way search is conducted. As with a change, there are always a bunch of pros & cons worth exploring. Instant is certainly a good enhancement for end users, but what about webmasters? Read more
Google has been attempting to compete with Facebook and the social market by attempting develop their social identity. With the releases of OpenSocial Widgets, iGoogle, Social Gadgets for iGoogle widgets and their connections of Google accounts to Youtube, Blogspot and others, the goal of a unified Google identity is certainly a feasible competitor to a unified Facebook identity. Google recently announced Google Social Search, and is attempting to make another move on the social space.
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