
Tumblr’s growth is largely due to its worldwide reach and brand-building capability. Users of the platform are very loyal — 2% of the users make up 43% of total visits. They come from all over the world.

Tumblr’s growth is largely due to its worldwide reach and brand-building capability. Users of the platform are very loyal — 2% of the users make up 43% of total visits. They come from all over the world.