YouTube is a great source for video entertainment, but it’s also a fantastic place for learning about pretty much anything. Tons of talented creators have uploaded videos teaching viewers about all sorts of subjects and teaching viewers how to do all sorts of things. Back in January, YouTube announced the winners of their Next How-To Gurus competition—fifteen masters of the how-to video genre. We spoke with three of these gurus to glean some tips for making how-to videos.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
When it comes to building a presence for your brand or business on social media, it can be tough knowing where to start. There are so many social sites out there—which should you be focusing on and how do you use them effectively to engage with your customers? Luckily, whether you’re just starting out building a social presence or trying to boost an already existing one, Intuit has put together a helpful 12 month plan, in infographic form.
Last week YouTube officially launched a new redesign, featuring a major emphasis on subscriptions that includes a Guide that lets users easily navigate through the channels they’ve subscribed to. Now the Guide is available on the YouTube app for Android tablets, as well as the mobile website for tablets.
Over the last couple of months YouTube has been working on a new site redesign, rolling out experiments for user feedback. After months of experimentation and tweaking, last night YouTube officially rolled out a brand new look that puts a lot more emphasis on subscriptions.
The process of downloading videos that you have uploaded to YouTube just got a lot more streamlined. Previously, you could download individual transcoded videos using your YouTube Video Manager. Now, using Google’s Data Liberation’s Google Takeout, you can download copies of all of the data stored within Google Products.
Do you upload your videos to YouTube in advance and keep them private so you can log in to publish them later? Those days are over. This summer, YouTube has quietly rolled out a new scheduling feature to all YouTubers that have at least one monetized video.
Social TV check-in service GetGlue is preparing to take the second screen experience to the next level with the launch of GetGlue HD—a social TV guide designed to help users find smart recommendations for shows, movies and sports. We found out a little bit about GetGlue HD from the GetGlue team.
When you upload videos to YouTube, inputting the same upload settings again and again can be annoying. If you always make your videos private, choose a specific ‘Creative Commons Attribution’, include similar tags, or categories you can save yourself time by setting up default settings so you don’t have to feel like a broken record.
There’s no secret formula when it comes to getting a video to go viral, but according to TED Media executive producer June Cohen there are a number of things that you can do to better your chances of viral video success. In a talk she gave at the Vimeo Festival in New York City earlier this month, as reported by Troy Dreier of OnlineVideo.net, Cohen offered up a number of tips for getting online videos to go viral. Here I dissect ten of Cohen’s tips, with a bit of my own added insight.
Back in 2010 we published a Complete Guide To YouTube Playlists, covering everything from the benefits of creating playlists to how to make playlists. Over the past couple of weeks YouTube has rolled out some updates so we just wanted to keep you in the know with a quick roundup of the new YouTube playlist features.
