While I find many people in the industry who understand the basic concept of social media marketing, I find that too many people are looking for the silver bullet that will catapult them or their client into instant stardom. If you are searching for the silver bullet, there’s a good chance you’ll never find it. However there is a technique that will pay you dividends forever. Read on to learn more about it.
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Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews. 
These days, as more and more consumers are logging onto sites like Facebook and Twitter, it has become increasingly important to incorporate social media into your website and marketing plan. However, not many companies and brands are aware of how to use social media tools correctly. The following tips are designed not only to provide you with ideas about how to bring social media to your website, but also to optimize the effectiveness of your site’s social features.
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When it comes to advertising with videos on YouTube most companies are going about it entirely the wrong way. A lot of advertisers are stuck in the 30-secong television ad mentality and don’t know a thing about creating a promotional video that will go viral on the web. YouTube’s Hunter Walk gave a presentation to advertisers at Cannes and emphasized the importance of creating strong YouTube advertisements. He offered up a lot of great tips for advertisers and we’ve compiled them, along with some great viral advertising examples, to help your company create great advertisements for YouTube.
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Combine the ability to disseminate information globally in seconds with the fact that Web promotion is much cheaper than traditional media, and it comes as no surprise that the Web has turned into a monstrous PR machine…especially when it comes to promoting yourself. When you spend time building up your number of online connections, that’s exactly what you’re doing.
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Talk about an easy implementation! Twitter’s new “Anywhere” platform will leave you feeling like a programming genius once you’ve become set up. Prior to going into substantial details about how to configure Twitter @anywhere, we thought it would be useful to provide a quick demonstration about how to get set up with Twitter @anywhere on your site and have hovercards, a basic service which creates dynamically linked Twitter accounts on your site. Read on for more!
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If YouTube views are any indication, people love seeing other people hurt themselves. Whether it be a frustrated skateboarder hitting himself with his own board, a slew of men being kicked in the nuts, a new graduate tripping and falling after crossing the stage with his diploma, or a girl taking a tumble while singing on a table, pain is a recipe for YouTube success.
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When you are planning to stream video live on the web your goal is probably to get as many viewers as possible. Of course, it is important that the event or show you are broadcasting is interesting enough to get people to want to watch. However, one of the most crucial factors when it comes to getting people to watch your stream is the time at which you broadcast.
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Web video content creators may pride themselves on their creativity and skill, but the truth of the matter is that when most people are creating videos for the web they have one main goal in mind – to get as many views as possible. How do you create a video that will entice viewers into clicking and compel them to watch? Mary Hockaday, Head of the BBC Newsroom, has the answers.
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A recent Forrester Research report suggests that career opportunities in Internet and Social Media Marketing could be opening up in the next few years. With job opportunities opening up and with people in need of work, we thought we’d take the time to highlight how to get your own job in the social media space.
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A discussion within the SocialTimes team stemming from recent news that Buddhist religious leader-in-exile, the Dalai Lama, was tweeting on Twitter led to the question of whether the microblogging service could be use to deliver religious services, and whether anyone was doing so. In this post we explore how Twitter can be used as a platform for religious services.
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