
A growing trend over the past 2 years, if not longer, is the use of Twitter chats. Twitter chats are sometimes spontaneous, but are typically organized as reoccurring events. What defines a Twitter Chat from the general back and forth tweets in your Twitter stream is the use of a common hash tag (for example #SocialChat which takes place on Monday night’s at 9pm eastern).
By uniting all relevant tweets with a common hash tag, organizers and participants can easily follow the group conversation. With the ever growing number of chats out there, how do you determine if organizing a chat is the right move for you, and how do you create a successful one?