integration

Instagram’s Photo Freeze Really Did Hurt Twitter [Infographic]

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Social partnerships benefit some networks more than others. After Instagram stopped displaying users’ photos in the Twitter feed last year, engagement per photo on Twitter dropped 17 percent quarter-over-quarter. Meanwhile, Instagram’s photo engagement went up 30 percent because Twitter viewers were required to click over to the image-sharing site to view the pictures instead of viewing the “cards” directly in their streams. This infographic from Digital Net Agency (DNA) visualizes data from an Instagram Brand Adoption Study conducted by Simply Measured in February 2013.

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Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach your how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Don’t Tag Me!

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Facebook has long been criticized for a cavalier attitude toward privacy. If you haven’t had a negative experience related to your Facebook photos, you most likely know someone who has. Often these experiences cause serious consequences for the person whose photo was uploaded. Not only does Facebook use convoluted language and legalese hidden in the terms of service, but users are also required to go through tedious and time-consuming processes in an attempt to safeguard or remove their content.

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