Posts Tagged ‘Katie Couric’

Clint Eastwood Visits Katie Couric for @KatieCouric Web Show

Katie Couric feels lucky, punk: She welcomed actor and director Clint Eastwood to her @KatieCouric Internet show, where he discussed the politics of President Barack Obama, the movies that stood out the most in his career, and Hoover, his new project, starring Leonardo DiCaprio, about the life and career of former FBI director J. Edgar Hoover. The video:

CBS Wants Viewers to ‘Ask CBS News’

CBS News is launching a new interactive feature this week on the “CBS Evening News with Katie Couric.” The segment, “Ask CBS News” has Couric answering view questions live on air. Viewers are being encouraged to submit questions to Couric via Twitter @katiecouric and on the “CBS Evening News” Facebook page.

Couric soft-launched the segment on Monday and Tuesday of this week, answering viewer questions about the Gulf oil spill, among other subjects.

Video from the first night of Ask CBS News is after the jump.

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Why CBSNews.com Needs to Flip the Script

Audio_6.18.bmpThe newly re-launched CBSNews.com includes audio tours of the redesigned site from some of CBS’ biggest names including Katie Couric, Bob Schieffer and Charles Osgood.

Only problem – they all say the same thing. The same exact thing.

Have a few minutes? Open several browsers and listen to Couric, Schieffer, or Osgood, give the tour simultaneously. Or for a little South African spin, play the Lara Logan version.

One Year Later, CBS Corp.’s CNet Acquisition

AdAge takes a look at the $1.8 billion CBS-CNet merger one year later. Calling it “the marriage of the oldest of old media with the oldest of new media,” Michael Learmonth writes that the cultures have meshed, “in part, because most CNet journalists have old-media print backgrounds, and because the CBS old guard gets that CBS News’ storied brands must be given some relevance on the web to have a 24-hour presence in the news.”

Katie Couric has embraced the medium and is pushing to do exclusive web coverage of events such as President Barack Obama’s first 100 days. She has 24,739 Twitter followers, which is about 24,739 more than NBC’s Brian Williams, who blogs enthusiastically but refuses to Twitter. A coming redesign of CBSNews.com will stress visuals and video, CBS’s strengths, and CBS has launched a number of web shows, including Bob Schieffer‘s “Washington Unplugged.”

So what are the results?

CBSNews.com’s traffic is still flat compared with a year ago, and it has a long way to go before it’s even in the same league as MSNBC, Yahoo News or NYTimes.com. [CBS Interactive President Neil] Ashe said CBS Interactive will make money on online news, and it has won at least one new advertiser in Microsoft, a longtime CNet advertiser that sponsors CBS News’ online video.

CBS’s Maggie Rodriguez Launches Vlog — in Spanish

MagRod_5.18.jpgMaggie Rodriguez, who is a co-anchor of CBS’s “The Early Show” launched a video blog today. And Rodriguez, whose parents were born in Cuba, will deliver the vlog in Spanish.

The topic of the first video blog, “Children of the Recession,” coincides with this week’s network-wide series of special reports on CBS TV and on CBSNews.com.

CBS says Rodriguez’s vlogs will “provide a platform for free-flowing conversation with Latino viewers by encouraging online comments and questions.”

Click continued to see it…

Related: Katie Couric‘s op-ed in USA Today on the “Lost Generation.

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Katie Couric Wants Your Help With CBS’ Webcast

couric_4-24.bmpKatie Couric will be anchoring a post-Evening News Webcast on Wednesday night, on the 100th day of Barack Obama‘s presidency.

Mashable writes about how she wants you to get involved.

Couric is asking people to submit a 20 second video to her Facebook page, explaining what Obama has done right or wrong while in office so far — some videos will be included in the Webcast.

“She’s doing a fantastic job combining her star power with social media savvy to raise her profile on Facebook and grow the CBS audience through potentially viral channels,” writes Jennifer Van Grove.

Click continued to see Couric’s “challenge” video…

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CBS News Revamps CBS Reports For Multi-Platform Intitiative

CBSR_4.23.jpgCBS News has revived its CBS Reports brand for “CBS Reports: Children of the Recession,” a multi-platform initiative to raise awareness about the effects of the economic meltdown on America’s youth.

“We will use the extraordinary resources and talents of CBS News across our various platforms to explore the many ways in which the recession is impacting young Americans and to highlight solutions that are helping some children and their families cope, says CBS News president Sean McManus.

Adds Evening News anchor and managing editor Katie Couric, “The impact it’s having on children is becoming increasingly apparent. It can affect all aspects of their lives — the quality of their education, their health and their emotional well-being. These are critically important stories that will have a major impact on the future of this country.”

The reports began yesterday online and on TV. During The Early Show two mobile clinics provided by The Children’s Health Fund departed from the broadcast’s plaza on 59th street and Fifth Avenue heading to medically under-served parts of the country.

“CBS Reports” ran as a prime-time documentary on CBS from 1959 until 1971.