KickApps is stepping up its game by launching a new KickApps App Studio today, effectively placing KickApps into the realm of application distributor. The update makes KickApps a platform for marketing and distribution, with options that reach far beyond the realm of KickApps-specific applications as well as sites powered by KickApps.
Yahoo Maps and Meebo are both launch partners for the new KickApps App Studio, extending existing relationships with KickApps services and integrated options. To get a better idea of what the new App Studio has in store for web publishers, developers and advertisers, I spoke with KickApps’ Senior Vice President, Marketing, Michael Chin. Below is an excerpt of our conversation:
Read more