The crowd aspect of funding seems to be the double edged sword. With a groundswell of grassroots support comes free viral marketing and a doggedly local audience who want to see the project through to success. With the diversified nature of the backers, doubts that creep in can become toxic to the entire project.
Twitter begins trading on New York Stock Exchange on Thursday. Google+ launches restricted communities. These stories, and more, in today’s Morning Social Media Newsfeed.
In its third-quarter earnings call, Facebook announces revenue of $2.02 billion, up 60 percent in the year-earlier quarter. A pair of investment firms sue Twitter. These stories, and more, in this Morning’s Social Media Newsfeed.
Two friends from disparate backgrounds came to the same conclusion about love: the story being told about love and commitment isn’t really working. So they teamed up to travel across American to uncover and share some of the greatest love stories never told.
Part two in a six part series from Tucker Max about how crowdfunding is going to change everything, especially when it comes to startups
Founder: David N Osegueda
Launched: 10.1.13 via Kickstarter campaign
Base: Los Angeles
The fashion industry isn’t exactly known for its affordability and designer goods are a luxury the average person can’t afford.
“95 percent of the items sold in department stores are made overseas,” says David Osegueda, founder and CEO of MAFIA — Male and Female International Apparel. The reason for the overseas production is obvious: it’s expensive to manufacture clothing in the US. However, Osegueda says, “We want to create fashionable, high quality clothing at affordable prices even if it means not making the biggest profit.” Read more
Once upon a time, liking a project on the internet had absolutely no financial repercussion. Then the introduction of crowd-sourcing and the likes of Kickstarter promptly removed that sense of financial disconnect. Read more
Twitter Says Vine App Has 40 Million Users (GigaOM)
Vine, which was acquired by Twitter almost a year ago, has hit 40 million users. The company announced this milestone via a tweet earlier Tuesday.
A new sportswear line driven by a community of sports enthusiasts has more than doubled their Kickstarter goal, raising $96,000 in a week.
If you’re thinking about turning to crowdfunding to raise money for your project, you may have questions about where to start and what you can do to ensure that your campaign is a success. Earlier this month, we sat in on a crowdfunding panel at VidCon to glean some advice from experts. Check out their tips after the jump.