
Facebook users are afraid of change, according to a USA Tod ay poll released in mid-October, which revealed that 56% of Facebook users did not like Facebook’s latest changes. With that being said, Facebook users are constantly growing by the day. What keeps current users with the social networking platform, and what drives new users towards it? The answers are endless, but we should not be looking at what brings users to the platform, instead we should be looking at what drives users away. Timeline, Facebook’s “new kind of profile,” could be the underlying answer to the question at hand.

Join Baratunde Thurston (left), The Onion’s Director of Digital and author of How to Be Black, for an entertaining look at creative social media campaigns in our 












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